Exploring the Evolving Landscape of Tooth Whitening
Tooth whitening is among the growing trends in health, wellness, and lifestyle industries. Consumers often seek to whiten their dentition as a way to enhance their smile.1 Globally, the United States leads the whitening market, an annual billion-dollar industry. In addition, a study by the American Academy of Cosmetic Dentistry illustrates that more than 90% of Americans perceive the smile as their most critical social asset.2
* References and figures can be found in the original article via the link above.
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